markjgsmith

Notes

2025/01/12 #

John Gruber: "Project Digits is a genuinely innovative idea. And Jensen Huang is a charismatic presenter. He’s good. But one thing that’s very clear to my eyes is that they didn’t rehearse enough. Or more specifically, they didn’t rehearse nearly as much as Apple did when Apple performed live keynotes. Part of Steve Jobs’s on-stage appeal was that he came across as largely winging it, speaking off the cuff from an outline of prepared Keynote slides. But that was an illusion. Jobs rehearsed, rehearsed, rehearsed, and then rehearsed some more. Jobs might have been better than anyone else even if he had just winged it, but he still put in the work of rehearsing long hours to be as good as he could be."

Given that Gruber has been one of the most faithful Apple reporters over the years, really interesting to hear his take on Nvidia’s new Digits project. Some great anecdotes. #

For enquiries about my consulting, development, training and writing services, aswell as sponsorship opportunities contact me directly via email. More details about me here.